Aubrey's Corner

Advertising Strategies To Ramp Up Your Lead Generation.

I am aware that many of you have been prospect ing to get new clients, which consists of us

ing your personal time to find people interested in your service or products.

I like to market, which involves leveraging tools so that the appropriate people may find you!

Since 2002, I have been cooperating with just about everyone in the marketing industry. That includes thousands of service businesses and also includes hundreds of product businesses. I’ve even created websites for celebrities, and celebrities’ pets. During this time, I’ve experimented with every type on online marketing available to attract quality leads to these sites.

LINKS. How do certain companies get to the top of Google for their keyword? Simple. It’s a popularity contest. The more links you have on OTHER people’s pet related sites, the higher your site will rank in Google. So, contact everyone you know (suppliers, customers, professional organizations you are registered with) and find out how you can get a link with their website.

ARTICLES. If you don’t have time or you’re not a writer, hire someone to write on your beh

alf! Articles are a great way to draw potential customers in. Typically they will type their “problem” into Google, find your article that explains what to do, and then they click on the link at the bottom of the article that takes them to your website. These articles can be distributed all over the Internet, there are hundreds of article submission sites that are seeking for original content such as yours!

BLOGS. Blogs are so search engine friendly. Google loves the fresh content. You are able to talk about pet news stories, funny pet videos, funny pet pictures, or just about anything! Once you start publishing content on a frequent basis, you will start drawing lots of traffic to your blog and then you can advertise your business all over the internet.

BANNER ADS. Banner ads are a fine way to draw visitors from other blogs, forums, or recourses without spending big money. It’s actually much less expensive than the promotional marketing material items strategy cost. Find a blog that is related to your business matter that has the appropriate demographics (right age, right content, etc.) and get in touch with them to see what their rates are for banner promotional advertising. The same goes for popular pet forums and websites. You would be astonished to find out how reasonable the rates really are, and it is a totally targeted traffic!

Take a real truthful look at your business. Are you generating the kind of leads online using your prospecting methods? If not, try these marketing and promotional strategies that bring the right people to you. If you don’t have time to do these personally, hire someone to do it for you. In the long term, you will find that it makes more sense for you to concentrate on your core business, and let these tools work for you. It will make your business much more efficient and effectual.