Aubrey's Corner

Social Marketing On Squidoo

Squidoo is often a remarkable resource for Web marketers. It’s what’s considered a internet 2.0 web page that permits users to develop “lenses,” which are individual pages situated around the Squidoo.com domain that enhance a specific topic.

You may be wondering what’s so excellent about that, when thousands of other web-sites make it possible for you to do the same thing. But Squidoo is unique. Not just do they make it incredibly simple to develop a web page, ripe with graphics, content, and interactivity, but they let – and even encourage you – to make use of the page to make cash (very various from the marketing ban you face on MySpace).

Several other internet 2.0 sites permit a minimal quantity of advertising to take place, including HubPages. But they’re far stricter about the amount of outgoing links you’ll be able to have, and they have other rules, which make it harder to use the web page for your own individual profiting potential.

Squidoo is truly far much more conducive to producing real dollars than any other internet site that has come into popularity in recent years. This is the biggest reason Squidoo has risen to fame so rapidly and why Tiffany Dow penned the eBook Social Networking on Squidoo, which was endorsed by an endless supply of guru marketers thanks to its step-by-step instructions on how to marketplace the correct way on Squidoo.

Squidoo has finally created a website that is usually utilised for commercial purposes in addition to being a valued consumer resource and wealth of cost-free information. Thousands of smart marketers have flooded to the web site to consider advantage in the free tools offered to them.

Of course, with the influx of honest marketers, a wave of spammers came to try to consider over. This caused Squidoo to temporarily experience a sharp decline inside search engine rankings of its pages at Google, and a sharp drop in targeted traffic to boot – identified as Google’s Squidoo Slap.

Squidoo was quick to take action, removing some on the tools (just like iFrames) that made it effortless for spammers to abuse the system.

They also banned four major spam topics from the web page. This was frustrating to a great deal of honest marketers, but it produced it harder for spammers to abuse the internet site.

They also instituted some policies with regards to quality of lenses, requiring a additional substantial amount of content to be published prior to the lens would show up in searches on the Squidoo website itself. This also helped deter spammers who would put up a lens with just a paragraph or two of keyword-rich spam text after which a bunch of outbound links.

Squidoo can be utilised in quite a few methods. You possibly can encourage services, goods, or affiliate items through your lens. You can have multiple accounts and on each free of charge account, you can have an endless supply of lenses.

You possibly can cross-promote your lenses. Create one master topic lens, after which branch out to construct a quantity of a lot more targeted lenses. Squidoo helps anybody be an expert on any subject, and Google love to Squidoo is once again rampant, helping lenses acquire page 1 rankings inside the SERPs for quite a few competitive keywords and phrases.

Folks who sell on eBay also adore to promote their eBay stores or auctions by way of Squidoo, utilizing built in eBay modules (building blocks) that Squidoo provides.

Some modules give the lensmaster a share of co-op earnings through AdSense and some module profits. But you’ll be able to also use text and image links to funnel targeted traffic directly by way of to your personal domain.

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