Aubrey's Corner

Banner Exchange Advertising 101

Banner Exchange Advertising is a legit form of advertising. When you go online, every website that you open is full of banners. If you tap on it, you will come tothe personТs website.

And here all the problems with banners appear. If you do not tap on the banner, it stays just a beautiful picture for you and thatТs it.

When you think about banner exchange, you should create it from the mindset of a regular website visitor. Not everybody is experienced in this field. Not everybody is aware that the banner should be clicked on. Some people will look at the banners and regard this as a nice decoration of the website.

So, if you want to do banner exchange with another website, the first thing you should do is to build a banner in such a way that an average person can realize that it should be clicked on. Make certain that people are motivated to click, and therefore the banner should be provided with useful information that is interesting to your potential clients.

Another thing that you should know about banners is that they have many similarities with newspaper titles. They target to attract peopleТs attention right at once. A regular banner can bring you $500 per month if it is tapped 2 hours daily. You can add “click it” block underneath the ad. Besides, banner exchange is a great option if somebody aims to earn money via the internet.

You should intend that your banners suit your website and make sure that they appear on the websites where people will more likely to see it and have a good chance of becoming concerned with it. It means that you should execute your banner exchange with the websites that are like your website.

And here there is a problem. We face human greed.
Attempting to solve a problem of attracting viewers to the website a viewer is one of the hardest problems. But trying to conquer the problem of the avid website owner who aims to do banner exchange with someone who can “do the same to him” is rather challenging. If you just begin, your website is more likely not highly ranked in search engine optimization. So, you need to find a website that has high ranks in search optimization engines to put your banners here.

So, you should look for the websites that are closely related to yours. And it takes lots of efforts. If it is a large niche market, then you can find several. But if you market something that is not popular, finding the website will be difficult. And spotting the one that is like yours and has almost the same ranking is almost unattainable.

Nonetheless, if you are lucky and have founded one, then you should agree to their offer. It is known as rotating exchange.

With the help of JavaScript you make all the banners that you have done exchange with rotating. Those websites that you have spotted can do the same.

Web network has turned into another place of running business where banner exchange programs are one of the various ways of promotion. The thing is banner exchange is mutually beneficial since they do not pay anything. So when planning online advertisement campaign, one shouldn’t forget about including banner exchange networks.